When it comes to building a website, you need a domain name. It's what people will type into Google when they are searching for your farm and it should match the brand you want to emphasize and take control...

If you’ve been following my blogs or my social media, you know what mental health in agriculture means to me. In fact, two of the most honest and open things I’ve ever put out into the world...

If you are like me, you know that it’s smart to stay updated on everything going on; however, you also enjoy the times where everyone isn’t talking about COVID-19

What’s greater, a positive or a negative? A plus one or a minus one? Mathematically, positive numbers always progress in a positive trajectory

Attacks on your social media channels can be disheartening, but there are ways to manage the hurtful comments and negative people

At this point, if you’re on social media, you’ve seen the awful comments left by activists on farmers’ posts

In my previous blog, I wrote about how animal rights activist groups are attempting to sway farmers to their side by offering resources to switch from dairy to growing crops that can be used to make plant-based...

During the COVID-19 pandemic, milk is being dumped, while exports have disappeared and there is no milk and milk limits in my local stores

My brother, Pat, died 25 years ago on April 10, 1995, and to say he is missed would be a huge understatement. Pat was killed driving a water truck, for an off-the-farm job, due to three faulty brakes

I hate watching the news. But the other day, I was stuck watching the news and I literally shuddered at all the depressing stuff going on in the world right now

That last couple of weeks have been amazing. It has been tough but amazing. In the last 14 days, my life got a hard reset. My schedule was demolished and my priorities flopped

As farmers, we’re uniquely fortunate when it comes to being quarantined for long periods of time. I don’t know about you, but before it was encouraged or legally enforced, I used to spend weeks...

What’s an influencer? In marketing, it’s an individual who has the power to impact others’ thoughts or purchases. In agriculture, I’ve heard it described as an advocate, AGvocate,...

While facing the “college plague” last week, which I’m sure many in or around college campuses have faced at some point this semester or in past semesters, something happened that I never...

When we look at the two communications platforms of websites and social media, we need to see them as separate entities instead of an “either/or” option. There is a reason that most businesses...

Last year, I read a post from Jennifer (@albertafarmlife) on Twitter that made me laugh. It said, “I love the ‘farmhouse’ décor trend. I do. It’s cute. But who do they think...

It’s been a while since we have written a blog as we have been busy starting up our milking robots

The holidays are one of my dad’s favorite times. It might be that all of his children are home or all the sweet treats my sister makes. But, I think it is the chance to hear from friends and family

I grew up absolutely living for contests such as Dairy Bowl, dairy judging, management contests, showing, and so much more

Last week I taught class of high school juniors and seniors about marketing, and we were discussing where their target audience would be using social media